These days, if you’re in business, you’re on social media and it’s a big job to manage a brand well on just one social media channel let alone multiple channels. Big brands are spending tens of millions of dollars each year to build out their brand pages on social media channels like Facebook, Twitter, LinkedIn, Google+ and more.
The reason brands are doing this is because they know their customer spend a lot of time on social media sites and if you want to be in front of your customers, you need to be where they are.
The other big reason brands are busy on social media is because it’s profitable. Brands that are engaging their customers in creative and relevant ways are seeing increased sales and exposure and social proof is considerably more influential on prospective customers than traditional marketing like billboards, radio, TV and print. If my friends like something there is a good chance I’ll like it too.
This post takes a look at the top brands on Facebook based on how many fans they have. The list and info is from a super cool website, fanpagelist.com, that tracks brand pages and many other categories on Facebook. So without further ado, here are the Top 20 Brands on Facebook along with my commentary.
Top 20 Brands on Facebook
#1 Facebook Fans = 141,942,844
What a surprise 😉
#2 Coca-Cola (Coke) Fans = 79,875,348
This is my favorite cola
#3 MTV Fans = 49,178,028
Didn’t know they were still around
#4 Disney Fans = 46,541,015
Who doesn’t love this brand!
#5 Red Bull Fans = 42,967,691
This stuff gives me a headache
#6 Converse Fans = 39,609,628
I haven’t worn Converse in a few years
#7 Starbucks Fans = 36,270,407
Their marketing is better than their coffee
#8 Walmart Fans = 34,515,953
I’m a Target shopper myself
#9 Samsung Mobile Fans = 32,519,760
Creators of the phablet, yuk!
#10 Pepsi Fans = 31,521,356
First place loser in the cola wars
#11 McDonalds Fans = 30,212,372
These guys franchised obesity
#12 BlackBerry Fans = 29,931,724
I don’t think they have that many users
#13 Subway Fans = 26,924,952
The anti-obesity fast food brand
#14 Victoria’s Secret Fans = 24,234,145
How to “main stream” sexy
#15 Intel Fans = 24,166,995
Their new 4th gen I7 chip rocks!
#16 Monster Energy Fans = 22,724,562
One of these drinks and 20 mg. of Adderall works every time
#17 Amazon Fans = 23,264,005
Amazon and I are join at the Kindle Fire
#18 Target Fans = 22,724,562
Maybe they should hire Walmart’s social team
#19 Nickelodeon Fans = 21,764,128
What would the world be without SpongeBob
#20 Levi’s Fans = 21,133,592
I’ve been wearing Levi’s since I was 10
There you have it, the Top 20 Brands on Facebook per Fan Page List on March 1, 2014. I’m curious, how many of these brands are you following? Leave a comment and let us know!
You may also like; Top 5 Reasons People Follow a Brand on Social Media